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The Top Insights from the 2025 Benchmark Report

Updated: Apr 2

The latest 2025 Membership Performance Benchmark Report by iMIS is out. It shows clear trends across the membership landscape. Organisations are focusing on engagement, retention, and smarter systems. At MemNet, we see these same trends every day.


More than 200 membership professionals took part in the survey. The key findings show what’s working and what still needs fixing. MemNet is here to help with both.


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Membership Is Growing


Good news. 48% of organisations said they increased new member acquisitions. 38% saw an increase in engagement. Retention also improved for 32% of respondents.


That’s a strong sign. It shows people still see value in being part of a community. But value isn’t automatic. Organisations need the right tools to keep delivering it.


Tech Investment Is Booming


68% of organisations are investing in membership systems, AMS, or CRM software. That’s a big number. It shows a clear shift. Organisations are moving away from spreadsheets and manual tasks.


Instead, they’re choosing tools that work together. Tools that give them better control over data and workflows. This is where MemNet delivers.


We offer a powerful cloud-based ERP platform built for membership organisations. With MemNet, you can manage events, payments, CRM, renewals, communication, and reporting — all in one place.


Real-Time Data Drives Better Decisions


Modern organisations can’t wait days or weeks for reports. They need real-time data. That means instant access to insights across all departments.


With MemNet, everything connects. You can see what’s working. Spot what’s not. And act fast.

Use our tools to track trends in member behaviour. Monitor event attendance. Review communication performance. Analyse financials reporting. Then use that data to make stronger, faster business decisions.


Remove Silos. Work Smarter.


One big issue in the report? Data silos. Many organisations are still using separate systems. That creates gaps. Things fall through the cracks. People waste time.


MemNet fixes that. Our ERP solution connects your systems. It integrates with your website, payment gateways, and other tools. You get a single source of truth. No more switching between platforms or chasing missing info.


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Automate Routine Tasks


Membership teams wear many hats. They can’t waste time on manual data entry or chasing invoices. MemNet helps you automate routine tasks. That includes:

  • Membership renewals

  • Event registrations

  • Payment reminders

  • Member onboarding


Automation boosts efficiency. It reduces errors. It gives your team more time to focus on members.


Long-Term Growth Needs Strong Foundations


Growth isn’t just about gaining new members. It’s about keeping the ones you have. And making their experience better each year.


MemNet supports long-term success. Our system helps you personalise the member journey. You can segment your audience. Send targeted content. Build loyalty over time.


And because it’s a cloud-based ERP, you can access it anywhere. No servers. No messy upgrades. Just smooth, secure access for your whole team.


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Designed for Australian Membership Organisations


MemNet is built for the local market. We understand the needs of Australian associations, clubs, and member-based groups.


We stay aligned with what the Australian Bureau of Statistics (ABS) and industry trends are showing. Whether it’s managing raw materials for event merchandise or streamlining back-office tasks, MemNet delivers.


The Bottom Line


The 2025 Benchmark Report shows that digital transformation is no longer optional. If you want to stay competitive, you need tools that connect, automate, and inform.


MemNet is your all-in-one business management software for membership success. It brings together your core business processes. It powers smarter work and better outcomes.


We help you:

  • Grow your base

  • Improve engagement

  • Increase retention

  • Make informed decisions

  • Run efficiently and securely


Ready to step into the future? MemNet is here to help you get there.

 

 
 
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